Leveraging Video to Attract Top Talent

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Video Interviews & Resumes

Technology has changed the way we do business in just a few short years – and the best candidates are riding the very front of the wave.  So are the best companies.  Using tools like video interviews or video resumes can help you reduce hiring costs, shorten the hiring process, and choose the best candidate for your team.

Here’s how:

Use video to brand your company.

Video’s combination of images, sound, and movement provide a multilayered opportunity to brand your business in just a few short minutes.  Use videos to tell the story of your company’s origins, provide a “day in the life” view of the job, or allow staff to share what they love best about working for you.

Give the job description a personal touch.

A long list of skills and qualifications is boring to write and exhausting to read, which may explain why so many of the resumes you receive don’t really fit the list you made.  Skip the process by creating a short video that discusses the position, the company, and the attributes the ideal candidate would bring to the table.  The video puts a “face” on the company that lets candidates who fit your culture see that culture more easily – so they can send a resume more quickly.

Enhance the interview process.

Video can make the interview process easier and more in-depth than ever.  For instance, consider encouraging candidates to send video resumes, which allow you to gauge things like personality fit and communication skills as well as technical talent and accomplishments.

Video interviews also help to streamline the hiring process.  Recorded interviews allow candidates to think thoroughly about questions before answering them, and they make it easy to compare candidates’ performances to one another or refresh your memory.  Live interviews that take advantage of tools like Skype allow you to avoid travel and scheduling hassles without sacrificing the opportunity for a face-to-face interview.  They also demonstrate your company’s knowledge of technology.

At Burnett’s Staffing, our recruiters can help you leverage the best new tools to find outstanding talent in less time.  Contact us today to learn more about our staffing services.

Staffing and Recruiting

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